ASAP membership aids Individual, Corporate, and Global Members in improving their business collaborations and furthering their professional development in several ways:
CA-AM and CSAP Certification Translates into Better Business Outcomes
The ASAP certification program ensures that organizations get optimum value and efficiency out of the partnership practice and the alliance managers running it. In today's fast-paced global economy, the "partner" function is as important as "build" or "buy." ASAP-certified alliance practices and professionals quickly acquire the skills to guide collaborations to their desired goals–adding revenue, penetrating new markets, integrating new technology or knowledge, etc.–at a significantly higher rate than those carrying out partnerships on an ad hoc basis.
Why get certified?
Because ASAP certification has been shown to:
Certification of Achievement - Alliance Management
CA-AM is the first level of certification. CA-AM recipients can demonstrate a firm grasp of broad alliance management concepts and a strong proficiency in applying The ASAP Handbook of Alliance Management: A Practitioner's Guide's basic tools, principles, and practices to collaborations on a day-to-day basis.
Certified Strategic Alliance Professional
CSAP is the advanced level of certification for experienced practitioners with a command of the full alliance lifecycle. CSAPs are senior leaders who achieve significantly higher rates of alliance success than average by applying a sharp business sense and adapting the tools, processes, and principles in The ASAP Handbook of Alliance Management: A Practitioner's Guide's to the unique objectives and dynamics of each partnership.
Questions about certification? Contact Lori Gold at firstname.lastname@example.org or +1.781.562.1630 x203.