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About
ASAP SUMMIT
May 5 - 7, 2025 | Denver, Colorado
In today’s interconnected world, partnerships are no longer confined by industry boundaries. From healthcare to technology, environmental initiatives to government programs, strategic alliances have the power to drive innovation, tackle complex challenges, and create shared value across sectors.
Why Attend?
The 2025 ASAP Summit is your opportunity to:
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Unlock Growth Through Partnerships: Discover innovative strategies for partner-led growth that drive measurable results.
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Explore Industry Convergence: Gain insights into how alliances are transforming industries like technology, life sciences, and beyond.
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Connect with Visionaries: Network with thought leaders and decision-makers shaping the future of strategic partnerships.
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Thrive in the AI Era: Learn actionable methodologies to leverage AI and navigate ecosystem dominance with confidence.
Don’t miss this opportunity to gain the tools, connections, and strategies needed to stay ahead in an era defined by collaboration and innovation.
What to Expect?
Featuring three interactive tracks designed to address the challenges and opportunities shaping alliances across industries:
SPEAKERS
Transform your alliance management capabilities and advance your career with the Certificate of Achievement – Alliance Management (CA-AM) Prep Workshop. This intensive, practice-oriented program prepares you to excel in both the CA-AM certification exam and real-world alliance management challenges.
Through interactive case studies, expert-led discussions, and hands-on exercises, you'll master the essential frameworks and proven strategies that drive successful alliances and partnerships. The workshop goes beyond theoretical concepts to provide immediately applicable tools and techniques that enhance your effectiveness as an alliance professional.
Drawing from the authoritative ASAP Handbook of Alliance Management: A Practitioner's Guide, this comprehensive program covers critical competency areas:
Alliance Life Cycle Framework: Master the complete partnership journey from initiation to optimization
Strategic Rationale and Readiness: Develop expertise in partnership evaluation and preparation
Alliance Selection: Learn to identify and qualify high-potential partnerships
Alliance Execution: Gain practical tools for implementing and managing successful collaborations
Planning and Organizing Skills: Build essential capabilities for alliance coordination
Management and Leadership Skills: Develop the strategic mindset needed to drive alliance success
The CA-AM certification represents the professional standard of excellence in alliance management. Professionals who complete this certification consistently deliver:
Accelerated Partnership Results: Reduce time-to-value and streamline collaboration processes
Enhanced Strategic Alignment: Bridge the gap between corporate strategy and alliance execution
Superior Risk Management: Develop the foresight to identify and mitigate partnership challenges
Increased Value Creation: Drive innovation and growth through improved alliance insights
Higher Success Rates: Leverage proven best practices to achieve partnership objectives
Invest in your professional development and position yourself as a trusted alliance management expert. Join other forward-thinking professionals in this transformative workshop that will elevate your alliance management capabilities and advance your career.
Workshop Bundle Includes:
Comprehensive exam preparation workshop
Interactive case studies and peer discussions
Expert instruction from industry leaders
Certification exam
When registering for certification exam prep workshops, we strongly recommend purchasing The ASAP Handbook of Alliance Management. This essential guide serves as the core study material for both certification levels, covering the best practices and decision-making frameworks tested in real-world alliance scenarios.
AGENDA
Agenda
Sunday, May 4, 2025
9:00 AM
to
5:00 PM
ASAP Board of Directors Meeting - Invitation Only
Conference Program
Monday, May 5, 2025
Pre-Conference
8:00 AM
to
2:30 PM
CA-AM Certification Exam Prep Workshop
(pre-registration required, not include in conference fee)
Lynda McDermott, CA-AM, Founding President, EquiPro International
Transform your alliance management capabilities and advance your career with the Certificate of Achievement – Alliance Management (CA-AM) Prep Workshop. This intensive, practice-oriented program prepares you to excel in both the CA-AM certification exam and real-world alliance management challenges.
Through interactive case studies, expert-led discussions, and hands-on exercises, you'll master the essential frameworks and proven strategies that drive successful alliances and partnerships. The workshop goes beyond theoretical concepts to provide immediately applicable tools and techniques that enhance your effectiveness as an alliance professional.
Drawing from the authoritative ASAP Handbook of Alliance Management: A Practitioner's Guide, this comprehensive program covers critical competency areas:
Alliance Life Cycle Framework: Master the complete partnership journey from initiation to optimization
Strategic Rationale and Readiness: Develop expertise in partnership evaluation and preparation
Alliance Selection: Learn to identify and qualify high-potential partnerships
Alliance Execution: Gain practical tools for implementing and managing successful collaborations
Planning and Organizing Skills: Build essential capabilities for alliance coordination
Management and Leadership Skills: Develop the strategic mindset needed to drive alliance success
The CA-AM certification represents the professional standard of excellence in alliance management. Professionals who complete this certification consistently deliver:
Accelerated Partnership Results: Reduce time-to-value and streamline collaboration processes
Enhanced Strategic Alignment: Bridge the gap between corporate strategy and alliance execution
Superior Risk Management: Develop the foresight to identify and mitigate partnership challenges
Increased Value Creation: Drive innovation and growth through improved alliance insights
Higher Success Rates: Leverage proven best practices to achieve partnership objectives
Invest in your professional development and position yourself as a trusted alliance management expert. Join other forward-thinking professionals in this transformative workshop that will elevate your alliance management capabilities and advance your career.
Workshop Bundle Includes:
Comprehensive exam preparation workshop
Interactive case studies and peer discussions
Expert instruction from industry leaders
Certification exam
When registering for certification exam prep workshops, we strongly recommend purchasing The ASAP Handbook of Alliance Management. This essential guide serves as the core study material for both certification levels, covering the best practices and decision-making frameworks tested in real-world alliance scenarios.
8:00 AM
to
2:30 PM
Alliance Mastery: From Basics to Advanced Strategies (presented by JAVI)
(pre-registration required, not include in conference fee)
Vickie Dalton, PsyD., HSSP, Forensically Trained & Clinical Psychologist; Katherine Kendrick, CSAP, CA-AM, Executive Director, Head of Alliance Management, Jazz Pharmaceuticals; Nick Palmer, Partner & Managing Director, BTD;David Thompson, CSAP, CA-AM, Vice President, Global Head of Alliance Management, BeiGene
The course is designed to elevate your alliance management capabilities to the next level, regardless of your current experience. This program delivers specialized insights from seasoned alliance leaders alongside unique perspectives from a clinical and forensic psychologist who specializes in alliance dynamics.
Through a sophisticated systemic approach, you'll develop strategies to navigate complex business, human, and legal uncertainties while implementing targeted risk mitigation techniques essential for high-performing strategic partnerships. You'll acquire refined tools and frameworks that accelerate your professional development, enabling you to scale your alliance management capabilities with greater precision and impact. Participants will master innovative techniques that enhance value creation for your organization and partnerships while simultaneously strengthening key relationships and optimizing outcomes across your entire alliance portfolio.
8:00 AM
to
2:30 PM
CSAP Certification Exam Prep Workshop
(pre-registration required, not include in conference fee)
Ann Trampas, CSAP, CA-AM | Professional Development Practice Lead, Phoenix Consulting
Elevate your alliance management expertise through the prestigious Certified Strategic Alliance Professional (CSAP) certification. This advanced credential demonstrates your mastery of complex alliance dynamics and positions you among an elite group of professionals who drive organizational success through strategic partnerships.
Our intensive CSAP preparation workshop combines practical case studies with expert-led discussions to develop your strategic decision-making capabilities. Unlike standard training programs, this workshop emphasizes senior leadership competencies and advanced alliance management judgment through:
Real-world scenario analysis that challenges you to apply strategic thinking to complex partnership situations
Interactive discussions that tap into collective experience and diverse perspectives
Deep dives into advanced alliance management concepts and best practices
Practical application of frameworks from The ASAP Handbook of Alliance Management
The comprehensive curriculum covers critical domains essential for senior alliance leaders:
Strategic Partner Selection and Alliance Portfolio Management
Advanced Alliance Formation and Governance Frameworks
Alliance Performance Optimization and Risk Management
Building Alliance-Capable Organizations
Developing Cross-Enterprise Collaborative Culture
Join an exclusive network of certified alliance leaders who are transforming how organizations approach strategic partnerships. CSAP certification validates your expertise and demonstrates your readiness to:
Lead complex, high-value strategic partnerships
Design and implement enterprise-wide alliance strategies
Build and manage alliance portfolios that drive significant business value
Foster organizational capabilities that accelerate partnership success
Maximize your certification success through experiential learning alongside seasoned alliance professionals. Take the next step in your alliance management career by mastering the advanced competencies that define exceptional partnership leaders.
9:00 AM
to
12:30 PM
Global Advisory Board Meeting and Lunch - Invitation Only
11:30 PM
to
2:30 PM
Executive Leadership Forum - Invitation Only
3:00 PM
to
3:20 PM
Welcome and Introductions
Nicole Boston, CAE, CA-AM, President & CEO, ASAP; R. Lynn Richard, CA-AM, CSAP, Vice President & Chief Alliance Officer Science and technology, GE Healthcare; Sally Wang, Global Vice President, Alliances and Partnerships, International SOS
3:20 PM
to
3:50 PM
Global Alliance Management:
Navigating the Complexities of Global Partnerships in Pharma
David Thompson, CA-AM, CSAP, Vice President, Global Head of Alliance Management, BeiGene
As the pharmaceutical industry continues to expand globally, the complexities of managing global alliances become increasingly critical. In this session, David Thompson will share insights into best practices for managing global alliances in the pharma sector, focusing on the challenges and opportunities that arise when working with partners across multiple regions. Drawing from his experience at BeiGene, David will discuss the key success factors for maintaining alignment and driving value in multi-country collaborations, from regulatory hurdles to cultural differences.
3:50 PM
to
4:20 PM
Building impactful alliances and partnerships to protect your workforce in our permacrisis world
Sally Wang, Group Vice President, Global Alliances and Partnerships, International SOS
This keynote will delve into the ongoing journey of International SOS in forging strategic alliances crucial for navigating today's persistent medical and security crises. The session will showcase how International SOS partners with industry leaders to deliver unparalleled support and solutions to clients worldwide. Attendees will gain insights into the innovative strategies and collaborative efforts that enable them to respond quickly and effectively to global challenges, ensuring the safety and wellbeing of the global workforces they serve.
4:20 PM
to
5:00 PM
Mediation, Conflict Resolution,Negotiation and Leadership Strategies for Building Resilient Partnerships
Eugene B. Kogan PHD, Harvard Professor
In today’s rapidly evolving business landscape, building resilient and adaptive partnerships is essential for long-term success. Dr. Eugene B. Kogan, drawing on his extensive experience coaching executives and high-performance teams worldwide, will explore how leaders can leverage strategic negotiation and power dynamics to foster strong, collaborative alliances. In this session, he will share actionable insights from his work with top leaders like Henry Kissinger, Condoleezza Rice, and Colin Powell, emphasizing the importance of mastering negotiation skills and leadership tactics to navigate complex business environments and crises. Through real-world examples, Dr. Kogan will illustrate how cultivating forward-thinking leadership cultures and embracing change can transform strategic partnerships, making them more dynamic and capable of delivering exceptional outcomes.
5:00 PM
to
5:30 PM
Impact of a Single Action: The Power of Networking
Matt Karst, Vice President New Vendor Acquisition, TD Synnex
In this session, you will hear from a tech industry leader who will highlight the importance of taking action and networking at every opportunity…especially at in-person events like this ASAP Summit! To illustrate the importance of taking action, Matt will share a true story about how a single action truly made a significant, memorable impact through the intersection of three men’s lives! Get ready to network!
5:30 PM
to
7:00 PM
Welcome Reception - Cinco De Mayo & Speed Networking
Tuesday, May 6, 2025
Day 2
6:30 AM
to
7:30 AM
7:00 AM
to
8:00 AM
Fun Run/ Walk
Breakfast
General Session
8:00 AM
to
8:10 AM
Welcome Back- Lessons from Yesterday
Lynn Richard & Sally Wang
8:10 AM
to
8:55 AM
Digital Transformation in Healthcare
Leveraging Partnerships for Better Patient Outcomes
Bret Borota, Director of Healthcare, AWS Industries, Amazon Web Services
Lynn Richard, CSAP, CA-AM, Vice President, Chief Alliances Officer, Strategic Alliances, Science & Technology, GE Healthcare
This keynote will explore how strategic alliances and technology partnerships are driving digital transformation in healthcare. Topics will include telemedicine advancements, AI in diagnostics, patient data management, and how collaboration is improving patient care and operational efficiency.
8:55 AM
to
9:25 AM
Identifying Opportunities and Maximizing Partner Business Models
Kimberly King, Global Channel Chief, PTC
Strategic alliances are not just about establishing partnerships—they’re about identifying the true value each partner brings and aligning it with mutual business goals. In this keynote, Kimberly King, Chief Partner Officer at PTC, will discuss how organizations can harness the power of strategic alliances by focusing on the unique opportunities within each partner’s business model.
Kimberly will explore how to strategically identify value from ecosystem partners and integrate those insights into your go-to-market strategy. She will dive into methods for mapping out gaps in your partner's offerings and how to leverage those gaps to create complementary solutions that drive mutual growth. By recognizing opportunities in areas such as revenue share models, co-creation, and recurring service models, companies can build alliances that not only fill business needs but also align to long-term, scalable success.
Understand how to evaluate your partners' strengths and business models to create alliances that go beyond transactional relationships and into truly integrated, value-driven collaborations. Kimberly will share practical strategies for organizations to co-develop solutions with key partners, identify and address business model gaps, and ultimately maximize the impact of their strategic alliances.
9:25 AM
to
9:40 AM
Networking Break
9:40 AM
to
10:05 AM
Alliance Leadership in the Age of AI
Louis Rinfret, PhD, Allianceboard
In the rapidly evolving landscape of artificial intelligence (AI), alliance leaders must navigate new challenges and opportunities to ensure their organizations remain competitive and successful. This 20-minute session will focus on how AI is transforming partnerships and collaboration, and how alliance leaders can harness AI to drive strategic growth, improve decision-making, and create long-lasting, impactful alliances.
10:05 AM
to
10:35 AM
Leveraging AI to Drive Strategic Partnerships and Unlock New Business Models
Samrah Kahn, Head of SI Partnerships, Google
In today’s fast-paced business landscape, the intersection of AI and strategic partnerships is reshaping how companies collaborate, innovate, and scale. Samrah Khan, Head of System Integrator Partnerships at Google, will share her insights on how AI technologies are being utilized to enhance partner success, improve risk management, and accelerate go-to-market strategies. Through co-marketing, co-sales, and co-innovation initiatives, AI is enabling companies to build deeper, more impactful relationships with partners, driving revenue growth and competitive positioning.
In this session, Samrah will explore how AI-powered tools can identify new partnership opportunities, optimize resource allocation, and deliver better alignment among stakeholders. She will also share examples from her experience, where AI has been pivotal in formalizing partnerships, maximizing mutual value, and fostering a culture of collaboration. Attendees will leave with a better understanding of how AI can be leveraged in their own partnerships to unlock growth opportunities, enhance operational efficiency, and create long-term value.
10:35 AM
to
10:40 AM
Transition to Breakout Track #1
Insight Exchange
10:40 AM
to
11:25 AM
Building Cross-Industry Ecosystems:
Lessons, Challenges, and Opportunities for Innovation
Lisa Mendoza, PhD, CA-AM, Head of Partner Success, Dyno Therapeutics
Room #2 Breakout
10:40 AM
to
11:25 AM
Reimagining Stakeholder Engagement:
Creating Value and Driving Impact
Jan Twombly, CSAP, CA-AM, President, The Rhythm of Business
Jeff Shuman, PhD, CSAP, CA-AM, Co-Founder, The Rhythm of Business
Room #3 Breakout
10:40 AM
to
11:25 AM
Cybersecurity and Resilience in Multi-Partner Ecosystems
Abeer Burhan, CA-AM, Business Development Sr. Specialist - Cybersecurity M.S., Association of Corporate Counsel
11:25 AM
to
11:30 AM
Transition to Breakout Track #2
Insight Exchange
11:30 AM
to
12:15 PM
Option Exercise Alliances:
Navigating Risk, Reward, and Joint Expectations in Pharmaceutical Partnerships
Kristy McGuire, Director Global Alliance Management, EMD Serono
Room #2 Breakout
11:30 AM
to
12:15 PM
The Power of Strategic Partnerships:
How to Create Value in a World of Increasing Complexity
Adam Kornetsky, Partner, Vantage Partners
Ben Siddall, Partner, Vantage Partners
Room #3 Breakout
11:30 AM
to
12:15 PM
Strategic Growth Through Innovative Partner Marketing:
Aligning Sales, Strategy, and Engagement for Maximum Impact
Natascha Lee, Global Head, Partner & Alliance Marketing and
Michael Garrison, Senior Partner Marketing Manager, IHV & AI, Cloudera
12:15 PM
to
1:30 PM
Lunch and Roundtable Topics
1:30 PM
to
2:00 PM
Upleveling Workforce Performance:
Driving Revenue Impact and Market Agility with AI-Powered Practices
Bhakti Vithalani, Founder and CEO, BigSpring AI
In an era of rapidly evolving market demands, companies must continuously adapt to stay competitive. Bhakti Vithalani, Founder and CEO of BigSpring AI, will share her transformative approach to workforce performance, focusing on how to build dynamic, scalable go-to-market strategies that accelerate business outcomes. By leveraging AI-driven platforms, Bhakti demonstrates how organizations can equip their teams and partners with continuous, targeted practice to build the muscle memory needed for success.
2:00 PM
to
2:30 PM
Session Info Coming Soon
2:30 PM
to
3:00 PM
Operational Brilliance in Partner Ecosystems: Aligning Strategy, Finance, and Performance for Scalable Success
Mary Davis, Sales Strategy & Operations Executive, Channel Focused, HPE
In today’s ecosystem-driven marketplace, success requires more than just vision—it requires operational discipline and strategic clarity. Mary Davis, a respected channel strategist and performance optimization expert, will share how aligning financial strategy with partner operations can drive scalable, measurable success across complex ecosystems.
Drawing on her two decades of leadership at HPE, Mary will walk attendees through the often-overlooked intersection of finance, operations, and partner engagement. She’ll explore how to build frameworks that balance forecasting with agility, drive accountability across partner tiers, and fuel growth even during times of uncertainty.
Key Takeaways:
•Proven methods for aligning GTM strategy with financial performance and partner incentives
•How to optimize internal and partner-facing operations to enable execution at scale
•Ways to coach teams for high performance while navigating transformation and change
•Metrics that matter: tracking what truly moves the needle in channel success
Ideal for leaders seeking a practical, grounded approach to operationalizing their partner ecosystem strategy.
3:00 PM
to
3:30 PM
AI-Driven Transformation in Partner Operations:
Unlocking New Growth and Efficiency
Greg Sarafin, Global Vice Chair, EY
In this session, Greg Sarafin, EY Global Vice Chair, will explore how AI and advanced technology are reshaping the way organizations run partner operations and enablement. Drawing from his extensive experience leading global partner strategies and operations, Greg will discuss how AI can revolutionize the management of partner ecosystems, enhance go-to-market (GTM) strategies, and drive scalable growth.
With over 45% of growth in the past seven years linked to the success of partner ecosystems, Greg will share insights on leveraging AI to streamline partner operations, optimize engagement, and unlock new revenue streams. The session will highlight practical approaches for integrating AI into partner enablement processes, the impact of AI on partner collaboration, and how companies can scale their ecosystems more efficiently. Additionally, he will address the challenges and opportunities of utilizing AI in driving business transformation, ensuring alignment, and fostering long-term success in today’s fast-evolving market.
3:30 PM
to
3:45 PM
Transition to Breakout Track #3
Insight Exchange
3:45 PM
to
4:30 PM
Managing the Alliance Surge:
Best Practices for Workload Optimization
Christoph Huwe, PhD, CSAP, CA-AM, Senior Director, Strategic Alliance Management, Bayer Pharmaceuticals
Room #2 Breakout
3:45 PM
to
4:30 PM
Navigating Portfolio Challenges and Uncovering New Growth Opportunities
David Hickman, CA-AM, U.S. Alliances Executive, KPMG US
Room #3 Breakout
3:45 PM
to
4:30 PM
Driving Strategic Growth:
Harnessing Cultural Innovation for Stronger Alliances
Nancy Ridge, CA-AM, President & Founder, Ridge Innovative
4:30 PM
to
4:35 PM
Transition to Breakout Track #4
Insight Exchange
4:35 PM
to
5:20 PM
The Art and Science of Biotech Alliance Management: Aligning Stakeholders, Building Trust, and Driving Innovation through Successful Project Execution
Michelle Chakraborti, PhD, Senior Project Manager, Program & Alliance Management, Zymeworks
Room #2 Breakout
4:35 PM
to
5:20 PM
Why Eco-Systems Strategies Have Flat-lined
Robert Porter Lynch, CA-AM, Chief Executive Officer & Thought Leader, The Warren Company
Room #3 Breakout
4:35 PM
to
5:20 PM
Financial Strategy in Partnering: Managing, Tracking, and Forecasting Partnership Success
Steven Roy, Alliance Management Consultant, Jazz Pharmaceutical
5:30 PM
to
7:00 PM
Networking Reception
Wednesday, May 7, 2025
Day 3
7:00 AM
to
8:00 AM
7:00 AM
to
8:00 AM
Breakfast
CSAP Breakfast (Invitation Only)
8:00 AM
to
8:05 AM
Welcome Back
Lynn & Sally
8:05 AM
to
8:35 AM
Navigating Complex Alliances in Biopharma:
Strategies for Success and Risk Management
Katherine Kendrick, CSAP, Executive Director, Head of Alliance Management, JAZZ Pharmaceuticals
In this session, we will explore the strategies and best practices for managing complex partnerships across the biopharma sector, from research and development through commercialization. Attendees will learn how to drive mutual partner value, navigate multifaceted risks, and optimize outcomes in alliances, whether co-development, co-promotion, or co-commercialization agreements. The session will also cover critical aspects such as aligning business cultures, managing stakeholder expectations, and ensuring the long-term success of partnerships. With a focus on both strategic decision-making and operational execution, this session will provide valuable insights into how to effectively manage and sustain successful alliances in today’s rapidly evolving biopharma landscape.
8:35 AM
to
9:05 AM
Driving Mutual Success in an Evolving Biopharma Landscape
Tracy M. Blois, Ph.D., Head of Alliance Management, Amgen
9:05 AM
to
9:35 AM
Fortifying International Collaborations:
Building Robust Alliance Management Foundations in Biopharma
Samuel Gosselin, CA-AM, Alliance Executive
In this presentation, through real-world examples, we will explore how small to medium-sized biopharma companies can establish essential alliance structures, engage internal champions, and harness partner expertise to drive global success. Attendees will gain insights into laying solid foundations for international collaborations and learn strategies to maximize the value of their partnerships.
In today's dynamic biopharma landscape, we recognize that strategic alliances plays a pivotal role for innovation and growth. However, small to medium-sized companies often face challenges in establishing dedicated Alliance Management (AM) functions due to resource constraints or lack of awareness. This presentation emphasizes the importance of building foundational AM structures to strengthen international collaborations, even without a formal AM department.
Core Discussion Points:
•Establishing Foundational Alliance Structures: We'll explore how implementing essential AM processes and tools can enable leadership, Business Development, or Program Management teams to effectively manage daily partnership operations.
•Strategic Pre-Deal AM Involvement: Discussing the benefits of integrating AM expertise during the pre-deal phase, we'll illustrate how this proactive approach facilitates smoother governance setup post-deal execution.
•Executing Effective Launch and Governance: We'll examine how experienced AM professionals can set a collaborative tone from the outset, enhancing partnership success.
•Cultivating Internal Advocacy Networks: Addressing the isolation often experienced by Alliance Managers, we'll delve into strategies for building a network of internal advocates to amplify the partnership's value across the organization.
•Leveraging Partner Expertise for Mutual Benefit: We'll explore methods to tap into a partner's unique skills and experiences, enriching the organization's capabilities and fostering deeper collaboration.
Key Takeaways:
•Foundation of Alliance Structures: Learn how to establish robust AM processes that underpin successful international collaborations.
•Empowering Internal Partnership Champions: Understand the critical role of internal advocates in promoting and sustaining the value of alliances within the organization.
•Maximizing Partnership Potential: Discover strategies to harness partner expertise, driving both immediate successes and long-term growth.
This session offers practical insights and actionable strategies for biopharma companies aiming to strengthen their international collaborations through effective Alliance Management, even when operating without a dedicated AM function.
9:35 AM
to
10:05 AM
Building Trust in Complex Ecosystems:
The New Rules of Collaboration
Theresa Caragol, Author of “Partnering Success”
Trust is the foundation of partnerships, and navigating trust-building across multiple generations, diverse ecosystems, and hybrid business environments is critical. This keynote will address actionable strategies for cultivating trust and aligning partners around shared goals.
10:05 AM
to
10:20 AM
Transition to Breakout Track #1
Insight Exchange
10:20 AM
to
11:05 AM
The Next Era of Digital Health:
Global Innovation for a Healthier World
H. Timothy Hsiao, CA-AM, Senior Innovation Strategy & Management Advisor, Avantigor
Moderator: Stephanie Schubert
Room #2 Breakout
10:20 AM
to
11:05 AM
The 12 Principles of Collaborative Ecosystems:
Building Trust, Control, and Resilience Through ISO 44007
Norma Watenpaugh, CSAP, CA-AM, Founder & CEO, Phoenix Consulting
Room #3 Breakout
10:20 AM
to
11:05 AM
Session TBD
11:05 AM
to
11:10 AM
Transition to General Session
11:10 AM
to
11:40 AM
Harnessing Alliance Models for Successful Infrastructure Investments:
Insights from Tonkin + Taylor’s Experience
Simonne Eldridge, Tonkin + Taylor
ab
11:40 AM
to
12:10 PM
Future of Alliances and Influencers:
Scaling Impactful Partnerships through Technology and Innovation
Harbinder Khera, CEO, Mindmatrix
12:10 PM
to
12:30 PM
Close & Invitation to Summit 2026
Nicole Boston
Day 1
Day 2
Day 3
Phil Sailer, CSAP, CA-AM
Executive Director, Storage Solutions Engineering
IBM
As a long-time ASAP member and certified professional, I've found incredible value in the organization's approach to strategic partnerships. The ASAP Summit has become my go-to event for professional growth and connection. What sets it apart is the unique opportunity to learn from peers across diverse industries, bringing insights that I can immediately implement with my team. The networking is also unparalleled. It's refreshing to be surrounded by professionals who understand the alliance and partnership profession and are committed to driving meaningful outcomes. For anyone looking to elevate their collaborative approach to achieve better business results, the ASAP Summit is truly the place to be.
Testimonials
Testimonials
R. Lynn Richard, CSAP
Vice President,
Chief Alliances Officer, Science & Technology,
GE Healthcare
ASAP's Summit offers an unparalleled opportunity to innovate and elevate alliance management. Through interactions with diverse industry leaders—from startups to global corporations—and engaging sessions, our team has gained invaluable insights that have transformed how we approach partnerships. The knowledge and best practices shared at ASAP events have enabled us to take our alliances to new heights.
Brooke Paige, CSAP,
Global Alliance Management, Neuroscience, Rare & Digital,
Novartis
ASAP's Summit is invaluable for alliance and partnership professionals. I consider it a “not to be missed” event! Whether you are new to the alliance management field, or a seasoned professional, participants actively learn from one another. I really value that openness and opportunity to learn from peers who have tackled similar challenges and found a path to success. The learning never stops, and these connections can drive real impact in any alliance management practice. Given that the programming is developed by alliance professionals, ASAP provides a unique opportunity to learn and network in the sessions and in the hallways alike. I hope you will consider joining us.
Education
Enhance your alliance management expertise by joining us for focused professional development workshops on Monday, May 5, the day before the ASAP Summit kicks off. These specialized workshops offer invaluable hands-on learning and networking opportunities with industry experts.
CA-AM Certification Exam Prep Workshop
** includes online exam
This workshop is designed to help you achieve ASAP's CA-AM credential, the Certificate of Achievement - Alliance Management.
This intensive workshop will equip you with the essential knowledge and frameworks needed to excel in your alliance management career and earn your CA-AM.
ASAP Instructor:
Lynda McDermott, CA-AM
CSAP Certification Exam Prep Workshop
** includes online exam
This workshop is designed for those who have already earned the CA-AM and seek to earn the prestigious Certified Strategic Alliance Professional (CSAP) credential.
This advanced level of certification is for experienced practitioners that measures judgment as much as it measures knowledge in the full alliance life cycle.
ASAP Instructor:
Ann Trampas, CSAP, CA-AM
Monday, May 5, 2025
8:00 AM - 2:30 PM (MDT)
Sheraton Denver Downtown Hotel
1550 Court Place
Denver, CO 80202-5107
United States
Alliance Mastery: From Basics to Advanced Strategies (presented by JAVI)
The course is designed to elevate your alliance management capabilities to the next level, regardless of your current experience. This program delivers specialized insights from seasoned alliance leaders alongside unique perspectives from a clinical and forensic psychologist who specializes in alliance dynamics.
Through a sophisticated systemic approach, you'll develop strategies to navigate complex business, human, and legal uncertainties while implementing targeted risk mitigation techniques essential for high-performing strategic partnerships. You'll acquire refined tools and frameworks that accelerate your professional development, enabling you to scale your alliance management capabilities with greater precision and impact. Participants will master innovative techniques that enhance value creation for your organization and partnerships while simultaneously strengthening key relationships and optimizing outcomes across your entire alliance portfolio.
ASAP Instructors: Vickie Dalton, PsyD, Katherine Kendrick, CSAP, CA-AM, Nick Palmer, David Thompson, CSAP, CA-AM, Simonne Eldridge
Monday, May 5, 2025
8:00 AM - 2:30 PM (MDT)
Sheraton Denver Downtown Hotel
1550 Court Place
Denver, CO 80202-5107
United States
Registration
Conference Rate *
Early Bird
(by March 28th)
Standard Rate
$2,125
$2,499
Member Rate
$1,699
$1,999
*Includes complimentary 1-year ASAP membership ($399 value)
Contact ASAP for Group Discounts of 3 or More Registrations
Global Members
Corporate Members
Hotel & Transportation
Hotel & Transportation
Sheraton Denver Downtown Hotel
1550 Court Place
Denver, CO 80202
303-893-3333
Conference registration does not include hotel booking.
ASAP has secured a discounted rate
of $249.00+ per night.
This rate is available until
the block is sold out
or the cutoff date
of Friday, April 11, 2025
Transportation
Denver International Airport
Distance From Property: 26.0 Miles
Phone Number: +1 303-342-2000
This hotel does not provide shuttle service.
Other Transportation
On-Property:
Onsite Car Rental Company:
Nearby:
Subway Station:
Train Station:
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